Advertising and its regulations

The emergence of new media and new technologies is transforming the world of advertising and marketing, revolutionizing the way ...

Ethical principles of advertising

The emergence of new media and technologies is transforming the world of advertising and marketing, revolutionizing the way that ...

Advertising damage

Advertising is ubiquitous in our modern society. We can find it on billboards, television, radio, Internet, phone calls and even T-shirts. The...

SEO or web positioning

When someone is looking for a content, product or service like the ones you provide, search engines, like Google, offer them a list ...

Webinar

The term webinar results from the combination of the words web and seminar (in English), so it refers to an online conference ...
Internet publicity

Internet publicity

Without a doubt, the Internet has been one of the great inventions of recent years, completely changing our way of life and ...

Marketing in social networks

Marketing on social networks or Social Media Marketing (SMM) is an extraordinary way for companies to reach prospects and customers, and ...

Target audiences

Knowing who our “target audience” is and how to reach it, are two very important aspects when defining our strategy for ...

Internet marketing

Internet Marketing or Internet Marketing is about the study and use of techniques to promote and sell products and services over the Internet. Some...

Tools for Email Marketing

One of the most effective tools in digital marketing is email marketing. This refers to the mass sending of emails with intent ...